Category Archives: Zymurgist Diaries

STORIES FROM THE ZZZZzzzz – How can sleep make or break a startup?

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are contemplating taking the leap of faith and becoming a fulltime entrepreneur. In 2020’s final edition of the Zymurgist Diaries, let’s aim to understand why founders tend to throw caution to the wind and fall victim to “struggle porn” i.e. the perception/pretence of […]

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STORIES FROM THE DRIFT – How founders drift away from their friends, family, health, hobbies and sleep

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are contemplating taking the leap of faith and becoming a fulltime entrepreneur. In this edition of the Zymurgist Diaries, let’s aim to understand why most Founders (and most humans) often fall prey to the “Future-positive”, “Present-hedonistic” and “Past-pessimistic” time perspectives. And, it is […]

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STORIES FROM THE PFFFFFT: The unlikely likeness between running start-ups and raising children

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are contemplating taking the leap of faith and becoming a fulltime entrepreneur. In this edition of the Zymurgist Diaries, let’s look at the similarities between running startups and parenting. While on the surface, they may seem to be worlds apart – both literally […]

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Stories from the GRIT – How can one develop entrepreneurial resilience?

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are feeling rudderless and are adrift in the vast emptiness of the unknown ocean that lies around us… Many of us have never experienced such a type of existential-crisis before, where virtually all aspects of the human psyche have been stretched, tested […]

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STORIES FROM THE LIFT: How does one conquer the Market?

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are contemplating taking the leap of faith and becoming a fulltime entrepreneur. A lot of people can build a product, but really figuring out what your market is and how to reach them is the biggest obstacle to LIFT your venture off the […]

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STORIES FROM THE CRYPT: When does one shut a venture?

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are contemplating taking the leap of faith and becoming a fulltime entrepreneur. The 100-plus EMiR sessions over the past few months have presented me with remarkable opportunities to view the repercussions of the pandemic through the eyes of a 21-year-old management graduate/alumnus AND […]

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Stories from the Thrift: Maslow’s Hierarchy of Needs Applied to Start-ups and Cofounders

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are contemplating taking the leap of faith and becoming a fulltime entrepreneur. One of the most common questions I encounter is – “How can I focus on growing my business or on thought leadership when I am struggling to make ends meet?” This […]

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Stories from the Rift: Founder – Product – Market – Fit

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are contemplating taking the leap of faith and becoming a full-time entrepreneur. One of the most common questions I have encountered is – “Co-Founders and where/why/how/when do I find them?” So, is the Fit-Founder a myth? Err… The Founder-Fit… Is the Founder-Fit a […]

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Stories From The Shift – Taking That Leap of Faith

In these unprecedented times of (using the word unprecedented) uncertainty, many of us are feeling rudderless and adrift in the vast emptiness of the unknown ocean that lies around us… Many contemplate whether they should continue with their corporate role, or take the leap of faith to become a full-time entrepreneur. One of the most common […]

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Stories From The Shift – Chasing Shadows

Every single day, aspiring first-time entrepreneurs around the world spend their time chasing the shadows cast by LinkedIn reports of their peers getting funded and they enter Dreamland, where they start chasing one shadow after the next after the next. Over the past few weeks, I have been approached by a number of folks about […]

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